Most people who wish to start a business online will need to purchase a domain name sooner or later. Even if you’re selling in marketplaces like Etsy or eBay, it won’t hurt to have your own website where you can sell your products without paying anyone a fee.
Domains are extremely affordable these days and with a wide variety of top level domains (TLDs), you’ll be spoiled for choice. Of course, .com domains are still preferred by most marketers – but in terms of search engine rankings, even the other TLDs stand just as good a chance of ranking, if your SEO skills are good.
It’s important to note that different domain registrars charge different prices. If you were to purchase your domain from a hosting company, you could expect to pay more than what you’d need to.
In fact, it’s better to keep your domain registrar and web hosting provider separate. This will prevent your domain from being ‘held hostage’ by the hosting company should you wish to switch to another hosting provider.
Furthermore, buying all your domains from one place will make it much more convenient and less confusing when it comes to managing them.

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